Angela Sanchez is a mum of a busy toddler, and the proud owner of a Brisbane-based beauty business, Beautorium - the ultimate beauty destination. Her studio is located in Taigum, and was built into her home with the dream of running a business from home as a mum in mind.
Beautorium is for the everyday working woman looking to give herself a little bit of time to make herself look and feel beautiful and confident. Angela's clients come number one because she understands the schedule of the working mum and offers appointments to suit that 9-5 lifestyle.
Angela has been a long time friend of Mini's, so Michelle and I caught up with Angela to share with you how her momtrepreneur journey began, and where she is headed next whilst balancing the mum and wife hat.
A: I've been in the beauty industry for 12 years now. Reflecting back, my career, so far, comes in 4-year chapters. After finishing beauty college, I got asked to manage the very salon I studied at. I loved it, but I've always wanted more and after a breakup, I decided to go after my dreams to travel the world and do what I loved, so I worked on a cruise-ship for another 4 years practising beauty.
I really built on my skills on the ship because working on a cruise line, you have to put on a fantasy show 24/7. You need to be switched on and creating that experience for the passengers. It was a fast-paced life style and an amazing experience. It taught me to be who I am today and to go after what I wanted, and not be so narrow-minded about what's available to me. I also met my husband on the cruise-ship, he's a musician.
Working along side people all day and working up close and personal, how do you keep the conversation going and make your clients comfortable?
I love to educate my clients. It really helps my clients relax, gain that sense of trust, and I feel like I've given them more value by providing the information they can take home into their daily beauty routine. Beauty treatment really starts in the home, and my aim is to make their time out of their busy day to feel appreciated.
When did you start your business from home?
After my cruise-ship experience, I came back to Brisbane and worked with Dermatologica for 4 years. I knew I wanted to venture on my own business path and offer professional services to my friends and family, so when my husband and I started building our home, I designed my studio space with the dream to be a work-at-home mum and have that professional status to my clients. It's been 6 years now since I've opened Beautorum, and I am still so excited about what I do.
How do you find the work-life balance? Mini's clients have mums that also work from home, so what would be your advice for separating your time from work-mode to family-time?
It's definitely been tough, and it's something I have to work on every single day. But my husband reigns me in because I can sometimes get carried away in my business. As the baby grows, all mums can relate to dinner time being the worst time of the day. Goodbye to the sit-down, candle lit dinners however, we always make sure that by dinner time, we're sitting down at the table talking about our day and letting go of work.
For me, it's about being present and taking it on one day at a time. Sundays are our family time. No work can be scheduled on Sunday because it's our time as a family and it's very important to us.
Time management is key, but I have to say, it might be one of my weaknesses as well.
Michelle always raves about how organised you are!
You have to be, but it's a work in progress.
What are some of your favourite activities to do with your family?
We go on lots of walks. We live in such a beautiful neighbourhood, and we're so lucky to be by the water. Walks together as a family are great moments where my husband and I talk about our goals and just enjoy each other's company. Everything seems a lot better when we're walking along the water.
Emilio is 19 months old now, what are the best ways you've found to best manage toddler tantrums?
Communication and support. I like to explain why he's having a tantrum, and I just let him deal with it on his own and give him his space. We always let him know that we're here for him and cuddles always make everything better once he's settled down.
What do you do to make sure you and your partner make time for each other to be a couple now that you're a mum and running your own business?
We schedule date nights quite often, and we're very lucky to have the support of my family to help with babysitting Emilio. We also make sure we go to bed together and wind down to talk about our day and our goals.
What does hubby do?
He's a Latin singer- He can really work a crowd! He's also a woodturning machinery tradesman. My husband brings such amazing valid points to support me and my business and he's an amazing dad!
Do you have any advice for people starting out in the beauty industry that you’ve learned in your career?
This actually moves into my next beauty project as an online platform toolkit for the beauty industry expert wanting to start her own business. I know how difficult it was to basically do everything on my own and I would love to share my experience and knowledge with other women and provide a business platform to give them that leg up.
I think my piece of advice would be to just go for it. I'm a big believer in just getting started!
What is your studio like?
It's in Taigum built to be a part of my home. I have a reception desk with 2 treatment rooms. You wouldn't even know you've stepped into my home because we have a separate entrance for my clients to come through and it really is a beauty retreat through and through.
What services do you provide?
It's a one stop shop. The ultimate beauty destination. We offer waxing, pedicures, manicures, eyelash extensions, facials, spray tans, and more to come.
I don't think mums don't justify taking the time out to do more things for themselves enough. It's so important. A happy mum is a happy family. You'll be surprised at how much a spray tan can really empower our clients. They feel refreshed, lighter, and ready to take on the world. Looking good is about feeling good and having the confidence to take on your roles because overall, a confident mum is a happy mum.